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The role of perceived quality, ambivalence and health involvement as a basis for clustering : a study of fish consumption in Vietnam
(Master thesis; Mastergradsoppgave, 2009-06-15)
The purpose of this study was to examine the applicability of benefits sought – based segmentation for fish market in Vietnam. A convenient sample of 809 Vietnamese households was provided to answer the questionnaires, including the questions about attitudes towards fish consumption. Cluster analysis was used to identify three distinctive consumer segments based on evaluation of quality, ambivalence ...
Trading Off Tourism for Fisheries
(Journal article; Tidsskriftartikkel; Peer reviewed, 2018-08-22)
This paper presents a deterministic bioeconomic model in which the creation of a marine protected area (MPA) is not only a fisheries management tool but also introduced in order to provide tourism amenity benefits. The theoretical model is illustrated with analysis of the Nha Trang Bay (NTB) MPA in Khanh Hoa province in Vietnam, where the anchovy purse seine fishery is considered. An amenity value ...