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Who Eats Seaweed? An Australian Perspective
(Journal article; Tidsskriftartikkel; Preprint; Manuskript, 2018-12-14)
Current seaweed consumption and attitudes and preferences toward seaweed food products in a Western society are investigated to inform the seaweed industry regarding product development and marketing strategies. A national survey of 521 Australian consumers was conducted. About 75% of respondents had eaten seaweed; however, only 37% had consumed seaweed regularly over the past 12 months. Key drivers ...