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The influence of product, contextual and individual characteristics on food evaluation
(Doctoral thesis; Doktorgradsavhandling, 2017-11-04)
The overall objective of this thesis is to provide insights with regard to how characteristics of the product, the context and the individual relate to consumer evaluation of food products. This thesis considered evaluation of food as a global attitude and as an evaluation of various attributes as expectations or experiences, and explore how evaluation is influenced by product, contextual and ...