Reiselivsnæringen er en viktig bidragsyter til verdiskapning for lokalsamfunn. Bærekraftig reiselivsutvikling ligger i dag som et premiss for reiselivsaktiviteten og reiselivet skal være en del av løsningen for å nå klimamålene mot 2030. Gjennom merkeordningen «bærekraftig reisemål» har destinasjonsselskapene en viktig rolle for operasjonalisering av bærekraft på lokalt nivå. Formålet med oppgaven ...

Tourism is an industry that entirely depends on the people making decision to choose specific destinations based on different motivations. This research is aimed at investigating the influences that can potentially create a negative effect on the destination image of Lena Pillars Nature Park. It will explore the stages of the destination image within first-time tourists throughout three interviews. ...

Previous research has criticized companies and marketing organizations for portraying Sámi culture with a narrative of the pre-modern and the exotic. This qualitative study delves into representations of Sámi culture within the digital realm, examining visual and verbal content on Sámi tourism entrepreneur’s websites. This study’s focus is to investigate Sámi tourism entrepreneurs´ own representations. ...

In 1888 Fridtjof Nansen led the first crossing over Greenland, this was seen as a huge accomplishment and the expedition gain great recognition. Today more than 125 years later we see that people still follows in the historical “footsteps” of polar explorers. Often led by tourism companies who provide various ski expeditions in the polar regions, both in the Arctic and Antarctica. This thesis ...

The thesis centers around the planning of an art festival known in Ghana known as Chale Wote Street Art Festival hosted every year in August in the Jamestown community, The objective of this study was to understand and explore how event planners of the Chale Wote Street Art Festival can create and host it continuously even with the economic challenges that affect the everyday lives of organisations, ...

The focus on food as a significant element and topic in tourism and tourists’ experiences has increased. How tourists experience food has changed together with tourists’ motivation and needs. Current findings indicate that tourists seek and expect to find local food experiences while travelling to a new destination. This thesis aims to build knowledge on how food as an element in tourism play a ...

This master thesis in Tourism Studies is about gaining a further understanding of sustainable tourism and implementing sustainable strategies in tourism businesses for a common political region, such as Nordhordland, the first UNESCO MAB reserve in Norway. The region is used as a political district for delimiting the research. The study's primary purpose is to improve the understanding of sustainable ...

Oppgaven søker å belyse hvilke relevante kompetansekrav som kan eller bør stilles til de som skal guide gjester i norsk natur, og med Svalbard som empirisk utgangspunkt. Det vil særskilt bli vurdert hvorvidt det kan eller bør stilles differensierte krav, ut fra nærmere angitte karakteristika ved turene, som lengde/omfang, terreng, vanskelighetsgrad og risikobilde. I litteraturen benyttet i oppgaven ...

Summary: Over the last decade hiking tourism has grown in Norway. This is exemplified by the increasing numbers of tourists that visits Trolltunga, Prekestolen and Kjerag. These are the most prominent examples, which appears to be part of a larger trend. Knivskjellodden has likewise, seen a rise in visitor numbers over the last decade. This aim of this thesis is to build an understanding of ...

Globally, and, in Northern Norway, whale-watching is growing rapidly. In Norway, the growth can be partially explained by the increased number of whales near the coast. Furthermore, the popularity of nature and nature-based experiences has been reflected in increasing demand for such experiences by tourists coupled with an increasing emphasis being placed on the value of animals in the wild as opposed ...