Establishing the multinational tourism cluster in the Barents region should be aimed at achieving sustainable and mutual profits for all participants through their cross-border cooperation on the global arena. The analysis of the competitive profile of the Murmansk region based on secondary sources and a qualitative research among its stakeholders confirms that it would be profitable for the destination ...

This thesis explores the difference in destination image before and after tourists arrive at the Russian settlement, Barentsburg, in the Norwegian archipelago of Svalbard. Different tourists, who had visited Barentsburg, were the focus of the project. The main concept used throughout this thesis is tourists’ images of the destination. The research that informed this paper also investigated aspects ...

This Master’s research introduces the concept of service co-production with customers in the framework of service-dominant (S-D) logic as a research paradigm in marketing management. The concept of service co-production was integrated into a tourism management setting and researched in application to the hotel industry in Tromsø, Northern Norway. The aim of this Master’s research was to investigate ...

The concept of cosmopolitanism plays an important role in our multicultural world, as it helps to understand and to find solutions to problems that can be caused by a globalized condition of the world. There is a lot of perspectives on interpretation of cosmopolitanism. In this Master thesis, cosmopolitanism is understood primarily as a competence or practice. The aim of the research is to explore ...

Motorhome tourism is a phenomenon seen on many Norwegian roads during the summer months. In the last two decades, motorhomes has increased in popularity in Norway, due to technological improvement and better comfort. The motorhome enables people to camp in various places, independent of tourism infrastructure and public transportation. This thesis aims to give meaning to the phenomenon of motorhome ...

Establishing the multinational tourism cluster in the Barents region should be aimed at achieving sustainable and mutual profits for all participants through their cross-border cooperation on the global arena. The analysis of the competitive profile of the Murmansk region based on secondary sources and a qualitative research among its stakeholders confirms that it would be profitable for the destination ...

destination image, international tourism, Norway as a tourist destination, Russian tourists, Russian tourists in Scandinavia, formation of destination image, destination brand, blogs, travel blogs, Russian tourist market, Russian blogosphere, content analysis, qualitative method, NVIVO, tourism and literature

I will be using the Greenlandic name to what you know, as “kayak” which for me will be qajaq. (Note on Inuit terms: The word “kayak” is the English equivalent for a word spoken by Native Inuit. The word is made with the tongue against the uvula to produce a “q” sound (instead of a “k”). The “a” sounds are pronounced like the “a” in “father”. The word for Inuit watercraft should be spelled “qayaq” ...

1.0 Abstract The general object of this study is to explore the airline brand loyalty. The primary objective of this study is to explore the nature of consumer loyalty and its major determinants with respect to the three airlines - SAS, Norwegian and Widerøe; analyze the data concerning relationships between consumers' attitude, habit, satisfaction and loyalty and identify the differences ...

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