Show simple item record

dc.contributor.authorGabarron, Elia
dc.contributor.authorDorronzoro, Enrique
dc.contributor.authorBradway, Meghan
dc.contributor.authorRivera-Romero, Octavio
dc.contributor.authorWynn, Rolf
dc.contributor.authorÅrsand, Eirik
dc.date.accessioned2018-11-26T15:25:03Z
dc.date.available2018-11-26T15:25:03Z
dc.date.issued2018-11-23
dc.description.abstract<p><i>Background</i>: Nowadays, rapid and accessible participatory research on diabetes can be carried out using social media platforms. The objective of this study was to identify preferences and interests of diabetic social media users regarding a health-promotion intervention targeting them.</p> <p><i>Methods</i>: Social media followers of the Norwegian Diabetes Association were invited to participate in the creation of a health-promotion intervention on diabetes by expressing their opinions through an online questionnaire posted on Facebook, Twitter, and Instagram. The questionnaire asked participants about their demographics and preferences regarding type of health content: format, frequency, and channels to deliver content. Questions regarding the perceived quality of diabetes-related information and satisfaction with content on social media were also included.</p> <p><i>Results</i>: The questionnaire was answered by 346 participants: 332 (96%) of those were reached via Facebook, 66.5% of respondents (n=230) identified themselves as women, 54% (n=187) as individuals diagnosed with type 1 diabetes, and 71% (n=235) were aged 30–64 years. The preferred type of content was “research and innovation on diabetes”, selected by 78.0% of the respondents. “Text format” was the choice for 93.4%, and 97.3% would prefer to find health-promotion content on Facebook. There was heterogeneity in the desired frequency of this content. In a scale ranging from 0 to 100, the perceived quality of diabetes-related information on social media was 62.0±1.2 and satisfaction with such content 61.9±1.3.</p> <p><i>Conclusion</i>: The approach used in this study was successful in reaching and involving participants quickly, and could also potentially increase diabetes patients’ engagement and satisfaction with health-promotion interventions, enhance their sense of community, and thus help people attain healthier lifestyles. It is a limitation that our sample might not have been fully representative, as the most interested social media users might have chosen to participate.en_US
dc.description.sponsorshipHelse Nord RHF’s research V Plan Propio de Investigación of the Universidad de Sevillaen_US
dc.descriptionPublished by Dove Medical Press. Source at <a href=https://doi.org/10.2147/PPA.S184369> https://doi.org/10.2147/PPA.S184369</a>.en_US
dc.identifier.citationGabarron, E., Dorronzoro, E., Bradway, M., Rivera-Romero, O., Wynn, R. & Årsand, E. (2018). Preferences and interests of diabetes social media users regarding a health promotion intervention. <i>Patient Preference and Adherence</i>, 12. https://doi.org/10.2147/PPA.S184369en_US
dc.identifier.issn1177-889X
dc.identifier.otherFRIDAID 1623329
dc.identifier.urihttps://hdl.handle.net/10037/14241
dc.language.isoengen_US
dc.publisherDove Medical Pressen_US
dc.relation.journalPatient Preference and Adherence
dc.rights.accessRightsopenAccessen_US
dc.subjectVDP::Medical disciplines: 700::Health sciences: 800en_US
dc.subjectVDP::Medisinske Fag: 700::Helsefag: 800en_US
dc.subjectcommunity-based participatory researchen_US
dc.subjectdiabetesen_US
dc.subjecthealth promotionen_US
dc.subjecthealth educationen_US
dc.subjectsocial mediaen_US
dc.titlePreferences and interests of diabetes social media users regarding a health promotion interventionen_US
dc.typeJournal articleen_US
dc.typeTidsskriftartikkelen_US
dc.typePeer revieweden_US


File(s) in this item

This item appears in the following collection(s)

Show simple item record