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We need more seafood influencers!

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https://hdl.handle.net/10037/26046
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Date
2022-06
Type
Conference object
Konferansebidrag

Author
Alm, Siril
Abstract
Despite the fact that people have become more concerned with having a healthy diet, seafood consumption has been declining for several years - especially among the young population. The health authorities recommend eating seafood for dinner two to three times a week, ie 300 to 450 grams of fish, to provide a basis for good health [1]. Norwegian statistics indicates that it is the oldest consumers who eat the most seafood, while 18 to 34-year-olds ate 46 percent less seafood from 2012 to 2017 [2]. If this trend continues, we will hardly have seafood eaters in the future.
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Academic presentation at the conference International Food Marketing Research Symposium, 14.06.22 - 16.06.22, San Antonio, Texas.

https://mgmt.au.dk/ifmrs.

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