• The image of Norway as tourist destination presented in the Russian travel blogs 

      Klimova, Ekaterina (Master thesis; Mastergradsoppgave, 2015-09-03)
      destination image, international tourism, Norway as a tourist destination, Russian tourists, Russian tourists in Scandinavia, formation of destination image, destination brand, blogs, travel blogs, Russian tourist market, Russian blogosphere, content analysis, qualitative method, NVIVO, tourism and literature
    • The image of the Arkhangelsk Region as a tourism destination 

      Khudyakova, Ekaterina (Master thesis; Mastergradsoppgave, 2015-09-03)
      This research project is concerned with the investigation of the image of the Arkhangelsk Region among international tourists. It will include description of images that international tourists had during different stages of their visit in the destination from pre-travel stage to post-travel stage. Following that, I offer conclusions about image development and modification and about pre and post-image ...
    • The impact of stakeholder relations on the sustainability of tourism development. An Indonesian case study 

      Geiger, Ottilie Clara Eugenia (Master thesis; Mastergradsoppgave, 2017-10-31)
      Following the publication of the Brundtland Commission’s Our Common Future Report, the concept of sustainable tourism development became highly influential internationally. Yet, despite the concept being frequently discussed, what exactly it embodies has not been conclusively defined. What is generally agreed upon is, that in order for tourism to fulfill its positive potential, it must be meticulously ...
    • Indigenous cultural tourism in Chitwan, Nepal: Obtaining sustainability in Tharu culture and tourism 

      Koirala, Ishwar (Master thesis; Mastergradsoppgave, 2016-06-01)
      Cultural heritage is one of the most important elements of tourism. We can see remarkable efforts of concerned people and agencies to develop tourism potential and to discover new cultural sites in a number of places. Even the cultures of remote and less-discovered cultural sites are growing attraction to tourists. On one hand, people are trying to develop tourism on bases of cultural heritage but, ...
    • An Investigation into How Helpers Ascribe Meanings to the Phenomenon of Work – Accommodation Exchange 

      Jiang, Yan (Master thesis; Mastergradsoppgave, 2018-10-31)
      Offering (or receiving) work in exchange for free accommodation is a service that we have in tourism industry today and it has become a worldwide phenomenon. In such exchanges, helpers come to the hosts’ home and are expected to contribute a pre-agreed amount of time per day (most often four to five hours of work a day) in exchange for lodging and food, which is provided by the hosts. This master ...
    • An investigation of how specific social backgrounds shape the characteristics of young Chinese travel bloggers within the mobilities paradigm 

      Qing, Yan (Master thesis; Mastergradsoppgave, 2022-05-12)
      Using the mobilities paradigm, this thesis aims to try to explain the uniqueness of a certain group of young Chinese travel bloggers, who were also tourists. It considered that the characteristics of young Chinese travel bloggers, both in their motivations and behaviours, do not appear in the realm of tourism only. This thesis explores where their characteristics come from and how to interpret them ...
    • Laughing through the unknown: Implementing humor into guiding work by international students in Alta, Norway 

      Zakharov, Maksim (Master thesis; Mastergradsoppgave, 2022-05-12)
      There can be different views and opinions about what it takes to be a newcomer when travelling for educational or work purposes. Some people can find it fairly uncomfortable when faced with new social norms, languages, rules, and regulations; while others are eager to embrace all challenges and immerse themselves into the new environment. Norway overall, and Alta city particularly, provide ...
    • A Lighthouse in the North. Pikene på Broen and the role of contemporary art in tourism development in Kirkenes 

      Dronova, Nina (Master thesis; Mastergradsoppgave, 2017-10-31)
      Up until today, the arctic tourism industry has prioritized the development of nature-based activities. Cultural tourism has been promoted as well, but only little attention has been paid to the development of contemporary art attractions. In April 2017, a case study centered around the company Pikene på Broen was conducted in Kirkenes. It was based on a qualitative methodological approach. This ...
    • Making Lahore a better heritage tourist destination 

      Arshad, Muhammad (Master thesis; Mastergradsoppgave, 2015-10-31)
      In recent past, tourism has become one of the leading industries of the world. Whereas, heritage tourism is one of the fastest growing sectors in tourism industry. The tourist attractions especially heritage attractions play an important role in heritage destination development. Lahore is the cultural hub of Pakistan and home of great Mughal heritage. It is an important heritage tourist destination ...
    • Med "galskap" som drivkraft: En studie av mulige suksesskriterier for små naturbaserte reiselivsbedrifter i Finnmark 

      Eriksen, Jan Roger (Master thesis; Mastergradsoppgave, 2014-06-01)
      Denne studien er en studie av mulige suksesskriterier for små naturbaserte bedrifter. En case studie av 4 entreprenører og deres naturbaserte bedrifter i Vest-Finnmark. Studien har to underspørsmål for å utfylle problemstillingen. Studien er å avdekke entreprenørens subjektive suksessfaktorer og entreprenørens oppfattelse av suksess. Næringen er kjent for å bestå av små bedrifter hvor entreprenørene ...
    • Merkevarebygging av bærekraftige matdestinasjoner - når mange bekker små gjør en stor å 

      Adolfsen, Ann-Karin (Master thesis; Mastergradsoppgave, 2021-05-21)
      Sammendrag Mange destinasjoner i Norge har blitt sertifisert som Bærekraftig reisemål. Denne oppgaven tar spesielt for seg hvordan serveringsbedrifter og småskala matprodusenter i Lyngenregionen er integrert i denne satsingen. Jeg har tatt utgangspunkt i guiden «Lokalmatguiden – Matprodusenter, catering og spisesteder i Lyngenfjord-regionen» (visit-lyngenfjord.com, 2021) og gjort undersøkelser ...
    • Miljøsertifisering av reiselivsbedriften - hvilken verdi har det for organisasjonen? 

      Sundstrøm, Helene (Master thesis; Mastergradsoppgave, 2022-11-13)
      Miljømerking av reiselivsbedrifter er blitt mer og mer vanlig og anses som en viktig bidragsyter i det å gjøre reiselivsnæringa mer bærekraftig. Det er i Norge i dag flere ulike merkeordninger og på verdensbasis snakker man om at det finnes over hundre ulike miljømerker. Samtidig som praksisen med å jobbe fram miljøsertifiseringer i reiselivsbedrifter brer om seg, øker også diskusjonene rundt en ...
    • More-than-human agency on the Pacific Ocean 

      Pykälä, Tiia-Mari (Master thesis; Mastergradsoppgave, 2023-11-01)
      This master’s thesis explores more-than-human agencies on the Pacific Ocean. Currently, tourism research is insufficient to address complex sustainability and environmental challenges and needs new narratives to do its part in tackling these issues. The aim of this master’s thesis project was to gain new tourism narratives and to create tourism knowledge through an approach where humans are de-centered ...
    • Naturbaserte reiselivsbedrifter under Covid-19-pandemien. Hvilke elementer bidro til forsvarsevne? 

      Ottem, Lise; Møller, Trine (Master thesis; Mastergradsoppgave, 2021-11-01)
      Reiselivet i hele verden har vært hardt rammet av Covid-19-pandemien. Denne oppgaven undersøker hvordan et lite utvalg naturbaserte reiselivsbedrifter har opplevd og håndtert covid-19-pandemien. Studien ser på hvilke påvirkninger som har hatt betydning for håndteringen. Studiens problemstilling er Hvordan har naturbaserte reiselivsbedrifter opplevd og håndtert Covid-19 pandemien? Studien ...
    • Norske familier i Arguineguin: Norske livsstilsmigranter i Arguineguin i en familiekontekst 

      Lorentzen, Åse Heidi (Master thesis; Mastergradsoppgave, 2023-05-15)
      Livsstilsmigrasjon i et familieperspektiv til Arguineguin er en trend som startet rundt 1960- tallet, men har hatt økende popularitet og stedet har norske institusjoner og infrastruktur mot nordmenn Jeg utførte en kvalitativ undersøkelse for å utforske årsaker som push- og pull -til at norske familier reiste fra Norge og til Arguineguin, hvordan de opplevde livene sine i Arguineguin og grunner til ...
    • The Northern Lights Experience - Negotiation strategies 

      Smedseng, Nina (Master thesis; Mastergradsoppgave, 2014-06-01)
      With rapidly increasing tourist numbers, the potential in commercialising the Northern Lights has grown immensely over the last few years, and one can only imagine what possibilities the future holds for professional Northern Lights experience providers. One of the biggest challenges of the Northern Lights experiences is how to deal with the natural conditions and constraints of this ever ...
    • The paradigm shift from destination marketing and management to community governance A systemic approach to the destination as a service eco-system 

      Bjørkli, Hilde (Master thesis; Mastergradsoppgave, 2022-05-15)
      Due to increased mobility, digitalisation and globalisation, the old value chains are disrupting and the boundaries between the roles in the markets are blurred; enterprises, customers and residents are both marketers and actors of tourism experiences, creating a context of service eco-systems, where value is co-created in networks that are directly and indirectly interacting with each other. These ...
    • Performing Disney: Exploring guests' narratives of Disney theme parks 

      McCormick, Mary Helene (Master thesis; Mastergradsoppgave, 2021-05-15)
      This thesis focuses on performances in relation to Disney theme parks. The project asks: How do guests narrate their Disney theme park performances? This question is examined by conducting semi-structured interviews with people who had been to a Disney theme park within the last three years. The findings were analyzed looking at ways guests performed in relation to fellow performers, and the setting. ...
    • Problems and perspectives of tourism development in the high Arctic. Case of Franz Josef Land 

      Shirokiy, Sergey (Master thesis; Mastergradsoppgave, 2015-11-27)
      Franz Josef Land, which is one of the most natural, pristine Arctic archipelagos is facing growing numbers of visitation and these numbers could continue to rise in the future. Despite its unique geographical position, nature and potential for tourism, it didn’t attract the attention of scientists investigating complex problems of tourism development in the high Arctic. This study aimed to identify ...
    • Promoting Norway in social media in China: Visit Norway’s co-created storytelling on Sina Weibo 

      Li, Mengyao (Master thesis; Mastergradsoppgave, 2021-05-18)
      Social media has changed how tourists obtain information about destinations. Utilizing social media provides both opportunities and challenges for the promotion of destinations. In this Master’s thesis, I explored how the Norwegian national destination management organisation (DMO), Visit Norway, promoted Norway as a tourist destination on one of the most popular Chinese social media platforms, Sina ...