Show simple item record

dc.contributor.authorNghia, Ho Trong
dc.contributor.authorOlsen, Svein Ottar
dc.contributor.authorTrang, Nguyen Thi Mai
dc.date.accessioned2022-03-23T09:46:10Z
dc.date.available2022-03-23T09:46:10Z
dc.date.issued2021-07-01
dc.description.abstract<p><i>Purpose:</i> Adopting the duality approach, this study aims to examine cognitive and affective associations between shopping values, impulse buying tendencies and consumer shopping well-being. In addition, the study also aims to test the moderating role of self-control and compare the proposed relationships across the offline and online shopping contexts. <p><i>Design/methodology/approach:</i> A survey dataset was collected from a sample of 529 offline and online consumers in Vietnam. Structural equation modelling (SEM) was employed to test the proposed relationships among the studied constructs. <p><i>Findings:</i> The consequence of impulse buying is positive and affect-based. In addition, the positive associations between shopping values and impulse buying via dual process are validated and moderated by self-control. In addition, the association between cognitive impulse buying and shopping well-being is stronger in the online shopping context, whereas hedonic value has more influence on affective impulse buying in the offline shopping context. All other relationships are not statistically different across the two shopping contexts. <p><i>Originality/value:</i> This study introduces an appropriate theoretical framework for studying impulse buying—the duality approach. Second, the research validates the dual process and positive consequence of impulse buying. Third, self-control's moderating role is validated, whereas the studied associations are initially compared across shopping contexts.en_US
dc.identifier.citationNghia HT, Olsen so, Trang NTM. A dual process of shopping well-being across shopping contexts: The role of shopping values and impulse buying.. Asia Pacific Journal of Marketing and Logistics. 2021en_US
dc.identifier.cristinIDFRIDAID 1983052
dc.identifier.doi10.1108/APJML-09-2020-0668
dc.identifier.issn1355-5855
dc.identifier.issn1758-4248
dc.identifier.urihttps://hdl.handle.net/10037/24504
dc.language.isoengen_US
dc.publisherEmeralden_US
dc.relation.journalAsia Pacific Journal of Marketing and Logistics
dc.rights.accessRightsopenAccessen_US
dc.rights.holderCopyright 2021 The Author(s)en_US
dc.titleA dual process of shopping well-being across shopping contexts: The role of shopping values and impulse buyingen_US
dc.type.versionacceptedVersionen_US
dc.typeJournal articleen_US
dc.typeTidsskriftartikkelen_US
dc.typePeer revieweden_US


File(s) in this item

Thumbnail

This item appears in the following collection(s)

Show simple item record